London Mayor, Sadiq Khan, has launched Thrive London, a campaign to raise awareness of mental health problems, challenge stigma and improve care.
The mayor hopes to use 200 experts, residents, voluntary, public and private organisations to support Londoners to lead healthier and happier lives.
The campaign will work with schools and youth organisations and employers. It will use digital technology to boost Londoners’ access to support and services and work with partner organsaitons to reduce the number of suicides in London.
Mayor of London, Sadiq Khan, said: “People from all walks of life are affected by poor mental health, and nearly one in two will suffer a mental health problem at some point in their lifetime. I want London to become a more open and tolerant place where people can speak openly about their mental health and get the support they need. Thrive LDN aims to improve Londoners’ awareness and understanding of mental health and achieve real improvements in support and care for those who need it.”
Jo Loughran, director of operations at Time to Change, said: “No Londoner should be made to feel isolated, ashamed and worthless because of their mental health problem. That’s why we’re pleased to see a commitment to end mental health stigma and discrimination in Thrive London’s plans. We look forward to working with the partners that make up Thrive London to tackle this issue through a specific campaign for the capital.”